Boosting Innovation in Mexico's Energy Markets

Regulus is a leading Non-Supplier Merchant in Mexico's Wholesale Electricity Market (MEM), driven by the mission of maximizing customer value through expert energy commercialization and innovative technology.

Our Story

A team with a long history

We entered the initial stage of the MEM not only to participate, but to make a real difference. Our mission is to add value to the industrial chain by efficiently identifying and capitalizing on market opportunities. We have taken a financial turn, taking advantage of every internal operation to maximize potential.

Ingresamos a la etapa inicial del MEM no solo para participar, sino para marcar una diferencia real. Nuestra misión es agregar valor a la cadena industrial identificando y capitalizando eficientemente las oportunidades del mercado. Hemos dado un giro financiero, aprovechando cada operación interna para maximizar el potencial.

Our CEO, Jorge Hernández, leads Regulus with the vision of making it the leading company in the MEM. “We are technicians, we were born part of the sector because my father, grandfather and great-grandfather have been in it for years; and that is our competitive advantage as a company, that we can see things from another angle, completely and not just part of the electrical system,” he says.

Regulus focuses on the commercialization of energy and associated products, similar to a brokerage firm dedicated exclusively to energy. We use internally designed big data analysis and the REGULUS Risk Model to capitalize on short-term market transactions. We adopt high-risk operations, knowing that they offer the greatest reward, and we actively develop software to optimize operations and analyze information.

We are committed to developing local talent and have demonstrated that, with strong analysis, talent synergy and financial management, we can compete with the largest companies. Our cutting-edge software and forecasting system ensure that we stay ahead of the dynamic energy market, operating 24 hours a day, 7 days a week.

Team

Meet the team behind Regulus

Alejandro Ledesma

Deputy General Manager

Jorge Hernández

President and Founder

Arturo Beteta del Rio

Chief Financial Officer

Efraín Rodríguez

Director of Electrical Markets

Adalia Cantú

Legal Director

Alonso Esquivias

Director of Corporate Affairs

Differentiators

The highlights of Regulus and our recognition in the market

Sectorial Legacy and Technical Depth

Generations of experience in the electricity sector give Regulus a unique and complete market vision, promoting a superior identification of opportunities.

Data-Driven Risk and Innovation

Proprietary analytics and risk models allow Regulus to capitalize on short-term markets with calculated, high-reward strategies and continuous software innovation.

Local Talent and Competitive Advantage

Regulus develops local talent to compete with industry giants, taking advantage of advanced systems and 24/7 operations for sustained market leadership.